<aside> <img src="/icons/info-alternate_gray.svg" alt="/icons/info-alternate_gray.svg" width="40px" /> Please note that these factors are subject to change due to Google's continuously evolving algorithm.

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  1. Domain Age: Older domains are generally trusted, but domain age alone doesn't impact SEO.
  2. Keyword in Top Level Domain: Having a keyword in the domain name can be a relevancy signal.
  3. Domain Registration Length: Domains registered for longer periods may indicate legitimacy.
  4. Keyword in Subdomain: A keyword in the subdomain can boost rankings.
  5. Domain History: Ownership changes or penalties can affect a site's history and its links.
  6. Exact Match Domain: Exact match domains don't provide direct SEO benefits.
  7. Public vs. Private WhoIs: Private WhoIs information may raise suspicion.
  8. Penalized WhoIs Owner: Google may scrutinize other sites owned by spammers.
  9. Country TLD Extension: Country-specific domains can rank better locally but may limit global ranking.
  10. Keyword in Title Tag: Title tags remain an important on-page SEO signal.
  11. Title Tag Starts with Keyword: Starting the title tag with a keyword can improve performance.
  12. Keyword in Description Tag: Description tags don't directly impact rankings but affect click-through rates.
  13. Keyword Appears in H1 Tag: H1 tags provide a secondary relevancy signal.
  14. TF-IDF: Term Frequency-Inverse Document Frequency helps determine page relevance.
  15. Content Length: Longer, comprehensive content tends to rank better.