<aside> <img src="/icons/info-alternate_gray.svg" alt="/icons/info-alternate_gray.svg" width="40px" /> Basic SEO Concepts

• SEO (Search Engine Optimization)
• Keywords
• Keyword Research
• Content Creation
• On-Page SEO
• Off-Page SEO
• Link Building
• Technical SEO
• User Experience (UX)
• Analytics and Monitoring
• Site Structure
• Mobile Optimization
• Analytics and Monitoring
• Alt-tags
• Meta Description
• Meta Tags
• Internal Links
• Backlinks

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<aside> <img src="/icons/light-bulb_gray.svg" alt="/icons/light-bulb_gray.svg" width="40px" /> Advanced SEO Concepts

• Topical Authority
• Topical Map
• E-E-A-T Framework
• Create Content Hubs
• SERPs
• TLDs
• Local SEO
• User Intent
• User Engagement Signals
• Pogosticking
• Featured Snippets
• Schema Markup
• LSI Keywords
• AMP
• Public & Private WhoIs
• SSL Certificate
• Voice Search Optimization
• Rank for "Journalist Keywords"
• TF-IDF (Term Frequency-Inverse Document Frequency)
• Synonyms and Close Variants
• Control How Google Crawls and Indexes Your Site
• Use Animated Images to Improve Time On Site

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